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Home»Card Collecting & Investing»Retailers Boost Stock of Sports and Trading Cards
Card Collecting & Investing

Retailers Boost Stock of Sports and Trading Cards

John ZardBy John ZardDecember 9, 2025No Comments1 Min Read
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Retailers Boost Stock of Sports and Trading Cards
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Dick’s Sporting Goods has launched Collectors Club Houses in 20 stores to capitalize on the rising demand for trading cards, particularly among adult collectors seeking investment opportunities. CEO Lauren Hobart noted that the response has surpassed expectations, with plans for expansion. Trading cards, especially sports and Pokémon, have outperformed the S&P 500 in recent years, prompting retailers like Costco and Target to increase their offerings. This surge coincided with the pandemic, as consumers used disposable income from stimulus checks for collectibles. Analysts suggest that retailers are migrating to this market to appeal to a broader demographic amid declining youth populations in traditional toys.

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